Coming soon
Merchandise Management
This course will give necessary information regarding merchandise planning, procurement and performance.
Basis of Retail Merchandising : Introduction
The Merchandiser: Role and Responsibilities, Concept of Life style Merchandising.
Merchandise Planning: Concept, Developing Sales Forecast, Forecasting at the store (SKU), Collaborative planning forecasting and replenishment (CPFR), Assortment Planning, Tools used for merchandising planning
Merchandise Procurement: Merchandise sourcing, Methods of procuring merchandise
Concepts of private label, Category management
Types of vendors, Types of merchandise
Implementing Merchandise Plans & Evaluating Merchandise Performance:
Gathering information, Selecting and interacting merchandising plan.
Inventory valuation: The cost and retail methods, ABC Analysis, Sell through analysis, multiple attitude methods. The concept of Gross Margin Return On Investment (GMROI)
Merchandising Pricing: Methods of setting Prices, Pricing Strategies (EDLP, HLP), Price Adjustments ((Mark downs, coupons, Rebates, Price brandling, multiple-unit pricing, variable pricing, online pricing)
- Pradhan, Swapna, Retail Management ,Tata McGraw-Hill Publishing
- Levy, Michael and Weitz, Barton A., Retailing Management, Tata McGraw-Hill Publishing Company Ltd., New Delhi, 2003
- Vedamani, Gibson G., Retail Management, Jaico Publishing House, Mumbai
- Shipp, Ralph D., Retail Merchandising: Principles and Applications, Houghton Miffin Co.
- Dunne & Lusch, Retailing, South-Western Educational Publishing, 2004, 5th Edition
- Retail Management, ICFAI Centre for Management Research, Hyderabad, May, 2003.
- Sudharshan, R., Prakash, Ravi S., Sarma, Subrahamanya M., Retail Management: Principles and Practices, New Century publications, 2007
