BUSINESS ENVIRONMENT

Paper Code: 
BSG 322
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

Course Outcomes

Course outcomes

Learning and teaching strategies

Assessment Strategies

On completion of this course, the students will be able to

 

CO67: To  make aware the students about the concept of Business Environment along with  Internal & External environment Economic & Non-economic environment, Changing Dimensions of Business Environment and Environment scanning & Monitoring.

 

CO68: To explain the  students about the Economic Environment of Business, features of Indian Economy, Impact of Liberalisation & Privatisation on Indian Economy and various policies  like Industrial Policy of 1991, Monetary Policy, Fiscal Policy, EXIM Policy and Multinational corporations, Foreign collaboration

 

CO69: To apply various policies like  Industrial Policy of 1991, Monetary Policy, Fiscal Policy, EXIM Policy and Multinational corporations, Foreign collaboration

 

CO70: To make understand students  of Political & Legal environment of business like Business & Law, Licensing Policy & Consumer Protection act, FEMA, Role & Functions of Regulatory bodies and  Financial Environment of business

 

 

CO71: To recall  the students about the Socio-Cultural environment of business,

Types of Social Organisations, social responsibility , Relevance of social values & attitudes in management , Society & Problem of uneven distribution of Income.

 

CO72: To analyze Technological Environment and its various Components like Technology, Competitive advantage and technology  Globalisation and growth of Multinational Corporations (MNC)

 

Class room Lecture (Theory/ Using Power Point Presentation) /Discussions using Leading Case laws/

Role Play activities/ Moot Court/Group Discussions/ Class presentation 

 

Class participation, tutorial assignments and presentations, class tests, C A Test, Semester End Exams.

 

 

18.00
Unit I: 
  • The Concept of Business Environment: Meaning, Nature, significance, Scope.
  • Internal &External environment, Economic& Non-economic environment, Changing Dimensions of Business Environment, Environment scanning & Monitoring.

 

18.00
Unit II: 
  • Economic Environment of Business: Main features of Indian Economy, Impact of Liberalisation & Privatisation on Indian Economy,
  • Industrial Policy of 1991, Monetary Policy, Fiscal Policy, EXIM Policy, Multinational corporations, Foreign collaborations.
  • Industrial Sickness.

 

18.00
Unit III: 
  • Political & Legal environment of business: Business & Law, Licensing Policy & Consumer Protection act, FEMA, Role & Functions of Regulatory bodies: SEBI, TRAI, IRDA, RBI. 
  • Financial Environment of business: Financial system- commercial banks, financial institutions, NBFC’s.

 

18.00
Unit IV: 
  • Socio-Cultural environment of business: Types of Social Organisations, social responsibility of business, Impact of foreign culture, social audit, Corporate governance, Relevance of social values & attitudes in management or business.
  • Dualism in Indian Society & Problem of uneven distribution of Income.

 

18.00
Unit V: 
  • Technological Environment: Components of Technology, Technology transfer, Technology and globalization, Competitive advantage and technology.
  • International Environment: Globalisation and growth of Multinational Corporations (MNC).
  • Recent trends in Business Environment

 

Essential Readings: 
  • Cherunilam, Francis, Business Environment and Policy, Himalaya Publishing House, Mumbai
  • Mathew, M. J., Business Environment, RBSA Publishers, Jaipur 
  • Jain, T.R., Trehan, Mukesh and Trehan, Ranju, Business Environment. India Enterprises.
  • Aswathappa, K., Essentials of Business Environment, Himalaya Publishing House, Mumbai

 

References: 
  • Worthington, Ian and Britton, Chris, The Business Environment, Prentice Hall, New Delhi
  • Paul, Justin, Business Environment, Tata McGraw-Hill, New Delhi

Note: Latest edition of the readings may be used.

 

e- RESOURCES :

  • International Business Environment , Mc Graw Hill Education

https://www.expresslibrary.mheducation.com/bookshelf

 

  • Study Material ON Business Environment

https://iimm.org/wp-content/uploads/2019/04/IIMM_BE_Book.pdf

 

JOURNALS

  • Prabandhan
  • Business Perspective & Research
  • Vikalap

 

Academic Year: