Coming soon
Business Communication
Communication is the key to successful business. It leads one to negotiate effectively and strike the right deal for the organization. This course provides insight into the technical and structural aspect of communication in business
Business Communication:Objectives,Functions,Importance and Process.Principles & 7C’s of effective communication
Types of Communication:Formal & Informal,Vertical and Horizontal & Diagonal,Verbal & Non-Verbal,Individual and Group,Internal and External
Barriers to communication(Physical,Semantic,Organizational & Socio- Psychological) & Measures to overcome Barriers Modern Audio-Visual media of Communication:Importance & Types
Applied business communication: Interviews, Group discussion, Presentation, Public speaking Resume Preparation:Essentials
Business Letters:Parts of Business Letters,Format and types of Business Letters Report writing:Characteristics of good report,Importance & Types of Reports,Steps in Report Writing
1. Pal, Rajendra, Korlahalli, J. S., Essentials of Business Communication, S.Chand, New Delhi 2. Kaul, Asha, Effective Business Communication, Prentice Hall of India, New Delhi
1. Dulek, Ronald E. and Fielder, John S., Principles of Business Communication, Macmilan Publishing Company, London. 2. Gupta, C.B, Business Communication, Sultan Chand & Sons, New Delhi 3. Lesikar, Raymond Vincent, Business Communication: Theory and Application, Richard D. Irwin, Illinois.
